KLABU is the non-profit empowering refugees through sport, and you can join the fan club.
“We are people with dreams, we are people with goals, we are people who want something for our children.” In KLABU‘s latest campaign video, refugees in Kenya’s Kalobeyei Settlement share their hopes and dreams. “Through sport we can tell people that ‘I’m somebody like you’,” another says.
In refugee camps and settlements around the world help is given in the form of food, housing and medical care — life is reduced to survival. KLABU is changing that. For a group of people stripped of their homes and citizenship, it’s an effort to restore an element of their humanity: sports. The foundation is empowering refugees through sports, and for the over 8000 members living in Klobeyei’s settlement, the “club” is a beacon for change.
A refugee lives in a camp for 17 years on average. Years are spent waiting. KLABU believes that young people’s dreams and potentials should not go wasted, that as far as sports can inspire joy and connect communities, it can make a difference in refugees’ lives.
Together with residents of the Kalobeyei settlement, the foundation designed a small unisex collection consisting of a jersey, shorts and socks. The collection is available to shop today, and 100% of the proceeds go to empowering refugees and realising KLABU’s vision of setting up 10 clubs in the next 5 years, getting 100,000 refugees onto the playing field.
Sport cannot solve all the problems faced by these communities, but it can help make away feel a little more like home. Be part of the change, join the biggest fan club in the world.
Watch the campaign video and take a look at KLABU’s exclusive jersey’s below.
Photography COCO OLAKUNLE
Words SARAH OSEI